PRESTO Web Redesign

Client

Metrolinx is a government agency responsible for integrating public transit in Ontario. One of its key services is PRESTO, an electronic payment system that replaces the need for tickets, passes, and cash.

Future Impact (once it's launched)

Timeline

2 months

My Role

  • Analyzing customer feedback
  • Conducting a competitive analysis
  • Current page analysis
  • Creating low, mid, and high fidelity wireframes
  • Presenting designs to stakeholders for approval

Team

My design partner and I collaborating with Product Owner and Senior Business Analyst

💡 The Ask

How might we redesign the outdated PRESTO web app so riders can quickly find the information they need?

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Feel free to email me at rosa.moriya@outlook or connect over LinkedIn. I'd be happy to walk you through it!

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My UX Journey 🛤️

I began my career as an advertiser, then moved into UX/UI in 2021, and knew I had found my calling.

During this journey, I’ve worked at:

  • Interbank: The fourth-largest bank in Peru, serving over 2 million clients.
  • PRESTO: Electronic payment system used for fare collection in Ontarian public transit systems.
  • Humber Polytechnic: Public college in Toronto with more than 86,000 students.

Thanks to these varied experiences, I’ve become a versatile designer who can easily adapt to different industries, management styles, and budget constraints.

Rosa smiling in profile while admiring cherry blossoms at Trinity Bellwoods Park in Toronto, Canada. Delicate pink and white blossoms fill the background, marking her first cherry blossom sighting.

A photo of my first cherry blossom sighting at Trinity Bellwoods Park in Toronto, Canada.

What software and tools do you use? ⚙️

Design: Figma, FigJam, Miro, Illustrator, Photoshop, and my beloved pencil and paper.

Research: Excel, Maze, Slides, Zoom.

Collaboration: Google Suite, Microsoft Suite, Jira, Slack, Loom.

Bonus: As an intern, I learned in YouTube how to create components and managing design systems on Figma in 2 weeks. This experience made me good at learning quickly and independently.

Why design as a career? 🎓

There’s a Japanese term called Ikigai: the intersection of what you love, what the world needs, what you can be paid for, and what are you good at. Design is my Ikigai:

  • My parents wanted me to pursue medicine, but I chose (and will always choose) a career related to arts.
  • I took a UX elective course at university, which led to my first UX/UI job at Interbank.
  • Eager to expand my design knowledge and seek new opportunities, I moved from Peru to Canada.
  • After just two semesters, I got a UX/CX related role at Metrolinx.
  • By my third semester, I landed a Visual Designer role at Humber College.

What’s my superpower? ⚡

Over the years, I’ve realized that when teams struggle with collaboration, I’m the one who steps in to help organize things. Whether it’s creating simple templates or creating design systems, I ensure everyone stays aligned toward the final goal.